Check out last week’s newsletter: Leadership in Tech

LEADERSHIP IN STORYTELLING

Have you ever thought about the leadership it takes to tell a good story?

Doing the research, engaging with the person, listening well, and highlighting them in a way that is true to them.

It takes several leadership traits with the biggest one being building relationships and trust.

How do you do this effectively?

What’s the best way to continue to get better at storytelling?

What’s the Pinnacle Code?

All of this and more will be answered in this episode of IncrediPaul Leadership

In this episode, I talk with Ben Arthur, a journalist for the NFC South (Football conference in the NFL for those not familiar) and podcaster. He is the host of Pinnacle Code. I was also a guest on his show recently and you can see a link to that episode on YouTube here.

STREAM NEW EPISODE

MORE DETAILS ABOUT EPISODE

He discusses his career covering the NFL and his approach to storytelling. He shares his experience covering multiple teams and traveling for games. Ben emphasizes the importance of building relationships and trust with the people he interviews, as well as actively listening to their stories. He believes that understanding the culture and background of athletes helps to tell more meaningful stories. Ben also reflects on his early career in Laredo, Texas, where he covered a variety of sports and developed his reporting skills. Ben Arthur discusses the creation of Pinnacle Code, a platform that highlights high achievers in the black community outside of athletes and entertainers. He shares his personal experiences growing up and the lack of representation he saw in high achievers who looked like him. Ben emphasizes the importance of showcasing the brilliance and success of black individuals in various fields, such as STEM and entrepreneurship. He believes that media plays a powerful role in shaping how black people see themselves and aims to change the narrative through Pinnacle Code. We discuss the need to break free from societal expectations and define success on one's own terms.

CONTENT CREATION HELP

Have you thought about starting your own podcast or creating content? Not sure where to begin? A lot of times we just need the tools to succeed. Check out the tools I use all the time to be successful in podcasting and content creation.

VIRTUAL PODCAST RECORDING: Whether you’re recording audio or video, this a great tool for higher quality than recording on zoom and there’s a free version to start!

PODCAST CLIP CREATION: This is a game changer simply copy the link from YouTube or Google Drive and now you have viral potential clips and it gives you a score as well.

MICROPHONE: You need a good sound for your content creation.

WEBCAM: Great webcam for good quality videos without breaking the bank with an expensive camera.

^{_{Disclaimer that I’m an affiliate for the above services, but I use them all the time and they’ve been a huge help! Any questions, let me know!}}

TAKEAWAYS

• Building relationships and trust is crucial in journalism, especially when telling the stories of athletes and sports teams.

• Active listening is an essential skill for journalists, allowing them to pick up on nuances and ask follow-up questions.

• Understanding the culture and background of athletes helps to tell more meaningful stories.

• Covering a variety of sports and being present in the community is important for journalists to connect with their audience and find the best story ideas.

• The lack of representation in high achievers who look like him motivated Ben to start Pinnacle Code and showcase the brilliance and success of black individuals in various fields.

• Media plays a powerful role in shaping how black people see themselves, and Pinnacle Code aims to change the narrative.

• It is important to break free from societal expectations and define success on one's own terms.

COACHING

Are you tired of feeling stuck? Has everything you tried failed? Or maybe you feel like you’ve hit a ceiling in your leadership or career? Reach out to me for coaching help. incredipaul.org/coaching. Let’s make 2024 your best year yet!

LEADERSHIP QUOTE

New episodes come out every Monday at 6am CT. Check out this episode by going to incredipaul.org/podcast or stream on the following platforms: YouTube, Apple, Spotify, Google, Amazon and More.

MERCH

Show the world you’re all about being the most incredible version of yourself by shopping at the IncrediPaul Shop! The shop offers many things including shirts, hats, sweatshirts, stickers and so much more!

If you enjoy getting newsletter use the link below to share it!

Reply back to this email and let me know if you have any key takeaways from this episode or past episodes or if there’s a particular topic or person you’d like to see on a future show!

I know newsletters aren’t for everyone or maybe this isn’t what you thought. You won’t hurt my feelings if you unsubscribe using the button below.

IncrediPaul